The purpose of each presentation is to convince viewers to take action for the benefit of the organization or the presenter.
A presentation for investors was authored so that potential investors can invest in the company or product you're presenting.
A marketing presentation was authored to promote sales of a product that you are presenting.
A product training presentation has been authored to guide the user how to operate the product in the best possible way to get the most out of the product and acquiring newly needed skills to maintain it as needed.
Each presentation consists of the following elements:
A proper balance between all these elements ensures the success of the presentation.
The author of the presentation should consider the following:
• The content must be in the focus of the audience
• The presentation should be logically organized
• The illustrations serve the purpose of the presentation
• Prepare text in addition to what is written on the slide so that the lecturer will not recite the text on the screen and provide added value
• Prepare questions and answers to stimulate interest in the topic
• Before publishing the presentation (in any way you choose), present it to a small review group. The comments will help to improve your presentation before publishing.
• Be sure to print out handouts and distribute them in booklet form. Participants will be able to take notes during the lecture.
The best lecturer will not be able to convince viewers if the presentation is not well prepared and does not arouse curiosity.
The experience we have gained over the years in building presentations to different audiences ensures that your presentation will win and achieve your goal.